Transporeon acquires Tracks, expanding its leadership role for sustainability in freight technology

AI-based analytics and prediction tools that take carbon visibility to another level, facilitating the reduction in one’s carbon footprint through the targeted use of primary data

Ulm, 18 August 2022 – Transporeon, the leading Transportation Management Platform, announced today the acquisition of Tracks, a Berlin-based start-up with the mission to decarbonise the transport industry. Founded in 2018, Tracks is a carbon visibility tool providing data solutions to monitor and manage carbon emissions across all transport modes. To do this, the company uses AI-based analytics and prediction tools to enable shippers, carriers and logistics service providers to collect and optimise emissions data at source.

Transporeon has made it its mission to lead the way in sustainability in the transport industry. The company has stepped up its investments over the past 12 months to pave the way to climate-neutral commercial transport. In early 2022, Transporeon launched its Carbon Visibility Solution as the tool of choice to precisely measure and report on CO2 emissions across the entire supply chain and all transport modalities.

In 2021 Transporeon entered into a partnership with EcoTransIT, a long-standing expert in the calculation of greenhouse gas emissions. EcoTransIT focus on a high-end, bottom-up calculation based on granular, science-driven industry default values. Adding Tracks’ expertise in the use of primary data to calculate emissions perfectly complements this existing partnership.

With Transporeon's acquisition of Tracks coupled with its existing partnership with EcoTransIT, its customers will benefit from an enhanced offering that allows them to set realistic CO2 reduction targets, for themselves as well as their suppliers and customers, and define improvements against those targets. This combined carbon visibility capability is unique and offers the most accurate insight into emissions available on the market thus enabling customers access to an ever more detailed and actionable calculation. The combination of primary data with default calculations delivers insight into fuel or energy type and corresponding consumption which is critical to implementing measures to reducing one’s footprint.

“We are excited to welcome the Tracks team to Transporeon. Combining Tracks ‘know how’ about primary data and their AI based analytics capabilities with our existing carbon visibility solution will provide added value to all customers in our network”, says Stephan Sieber, CEO of Transporeon. “Tracks has built a strong product facilitating automated emissions management.”

“Transporeon’s acquisition of Tracks will have an immediate impact on the entire freight transport ecosystem,” said Tracks CEO, Jakob Muus. “Transporeon’s ‘move, manage and monitor’ dovetails perfectly with Tracks’ ‘measure, manage and mitigate,’ and the union will further empower companies worldwide to meet their sustainability targets by giving freight transport buyers and sellers the tools to become greener and more efficient. I am looking forward to Tracks becoming part of the Transporeon family.” 

Digitisation of supply chain continues to be a driver to bring transportation in sync with the world. Sustainable initiatives such as carbon visibility calculation, tracking and reduction is a key factor in this ongoing quest.  In this context, the acquisition of Tracks is a logical addition to Transporeon's Carbon Visibility solution with the goal to benefit all parties in the network to Net Zero Logistics.

About Transporeon 

At Transporeon, our mission is to bring transportation in sync with the world. We power the largest global freight network of 1,400 shippers (including retail) and more than 145,000 carriers and logistic service providers. They execute 120,000 transports per day on our platform and tender around €20bn in freight volume per year across land, ocean and air. Our Transportation Management Platform is fully equipped to meet modern supply chain needs, enabling transparent supply chains and efficient processes for all participants. Our modular tools and services cover market intelligence and benchmarking, freight procurement and rate management, transport execution, dock scheduling and yard management, tracking and visibility, freight settlement, payment and audit and carbon visibility combined with automated decision-making support based on artificial intelligence and machine learning. All of this is fully deployable across the globe for continent-spanning multi-modal coverage that can handle any load.

Transporeon is headquartered in Ulm, Germany, and maintains 18 offices around the globe with more than 1,300 employees across 27 countries. For more information visit  www.transporeon.com.

About Tracks

Tracks offers automated decarbonisation solutions for the freight transport industry, enabling buyers and sellers of transport to measure and manage CO2 emissions. Tracks is accredited by Smart Freight Centre to use primary disaggregated data to measure emissions according to the GLEC Framework, providing the most accurate report of emissions data on the market. Offering descriptive, predictive and prescriptive analytics, Tracks gives companies the power to meet their sustainability and emissions goals today. Tracks was founded in Berlin in 2018 and is currently operating throughout Europe.

Press contact

Tatiana Sitnikova

PR Manager

Tel.: +49-1515-1700301

Email: pr@transporeon.com